work (it's what we do)

Highly strategic. Uniquely creative. Experientially based. Award winning. That’s what the healthcare and medical community are saying about our Work.

FTFOI and its principals have honed their healthcare and medical marketing skills through working with Shore Medical Center, the Reliance Medical Group and Shore Physicians Group, as well as cooperative marketing efforts with nationally-renowned physicians and leading healthcare providers such as Penn Medicine, The Children’s Hospital of Philadelphia (CHOP), the Jefferson Neuroscience Network and the Rothman Institute.   

client: shore medical center

FTFOI provides the full spectrum of healthcare marketing and communication services for Shore Medical Center,
re-branding and re-positioning Shore from a small community hospital into South Jersey’s leading healthcare facility following the opening of Shore’s $125 million Surgical Pavilion. Shore’s television commercial and overall campaign received Bronze and Merit Awards, respectively, in the 29th Healthcare Marketing Report’s advertising competition.

client: reliance medical group

Poised to become one of New Jersey’s largest and best known family/OBGYN medical groups, Reliance turned to FTFOI to develop a new corporate identity package and marketing/communications strategy that was in keeping with its size, scope and stature.

client: shore physicians group

As a new medical group in the South Jersey healthcare arena, Shore Physicians Group required more than just a corporate identity and brand recognition. Through FTFOI, Shore Physicians Group was able to break through the clutter of area medical group marketing and change the face of local healthcare to local people care.

client: garden state bone and joint

client: shore center for plastic &
reconstructive surgery

Offering a broad range of state-of-the-art plastic and reconstructive surgical services, the Center for Plastic & Reconstructive is South Jersey’s newest and most unique practice.
FTFOI was selected to brand and position the center in a way that would break the mold for marketing cosmetic and reconstructive surgical practices.